Tiiga recently graduated from the NMotion Growth Accelerator, which is “a 12-week, concierge, white glove experience for high-growth startups that comes with a $100K investment and is industry, geography and business model agnostic” (NMotion Website) Tiiga’s goals for next year include: increase store count, national footprint, online sales, presence, and launch 2 new product lines.
What is Tiiga?
Tiiga is a hydration drink mix that utilizes the benefits of the baobab fruit. Tiiga is the only superfruit electrolyte drink mix on the market that uses the baobab superfruit and is plant based, gluten free, vegan, dairy free, and made in the USA! It is great tasting, low calorie, nutrient dense, and gut friendly. It uses real, unprocessed ingredients and is naturally powered. Benefits are that it contains 50% fiber and is high in antioxidants.
Why Tiiga?
The problem that Co-Founder Jeff Tezak encountered was that he struggled to find beverages that weren’t caffeinated or had a ton of sugar with real nutritional benefits. It was when his good friend and co-founder Harrouna introduced him to the baobab fruit that Tiiga was born. Tiiga was co-founded by Jeff Tezak, Harrouna Malgoubri, and Katy Kerins when they ‘felt a strong calling to connect cultures and create opportunities for improving people’s lives’. (Tiiga website) Since Tiiga’s founding in 2018, the company has been featured on WOWT 6 News, Modern Professionals, and in WholeFoods Magazine.
International Impact
Tiiga has evolved into a company focused on improving the economic conditions in Africa and the health of Americans with Baobab focused products. Its mission is to support communities nutritionally, economically, and environmentally. Tiiga is focused on increasing economic opportunities in Africa while providing life-changing nutritional benefits for the rest of the world.
Support Tiiga
You can help Tiiga succeed by introducing them to Angel Investors and by checking out their products. Click here to go to their website and receive 20% off your first purchase! You can also tag @drinktiiga to be featured on their Instagram and Facebook pages.